Restock · Draft Day

BACKFIELD. RED.

Last season's best-seller, in the colorway we never released. Until now.

1-2 day window. Then the red goes back in the drawer.

SHOP THE RESTOCK

Print-to-order. Ships within 3 business days. Free shipping at $70.

First Husker to win Big Ten RB of the Year. First-team All-American. #21.

Emmett Johnson wearing the WBC H21SMAN tee
The receipt for the tagline

NEVER WRONG.
JUST EARLY.

Four chapters. One year. The tee that started it all.

WBC × EMONEY · CH 01 — 04
JUN '25 · CHAPTER 01
How it started

WE BET ON HIM EARLY.

First tee. First collab. The room he came up in.

Emmett Johnson and the Nebraska offensive line in front of a tractor, spring 2025
Emmett and the line, spring camp 2025. The room that made the season possible. We made the first EMoney tee that summer.
SEPT '25 · CHAPTER 02
Round two

BUILT FOR THE BACKFIELD.

By fall, the merch was finding the right people. The Backfield Tee was the best-seller of his three styles. We made one in red. Wore it ourselves. Kept it off the site.

NOV '25 · CHAPTER 03

STRIKE THE POSE.

232 yards. The first Husker ever to record 100/100 in a single game. Then he hit the pose. The country saw what we already knew.

“He should be in New York. First-team All-American in my eyes.”

— Matt Rhule, head coach
232 / 100·100
Total yards vs. UCLA, Nov 8 — first Husker to record 100 rushing + 100 receiving in a single game.
School history. Single sentence.
1,451
Rushing yards · 2025
1st in Big Ten
12
Rushing TDs · 2025
FIRST
Husker to win Big Ten RB of the Year
2025
AA
First-team All-American
First-team All-Big Ten
Within 48 hours, Nebraska Athletics adopted #HEJ$MAN. The fans had spoken. The program followed.
Mark in the red EMoney Backfield Tee
WORE IT TO A GAME · FALL '25
APR '26 · CHAPTER 04 NOW
The only red one that exists

WE WORE IT OURSELVES.

We made one in red. Wore it to a game last fall. Never put it on the site. Kept getting asked.

His draft is this week. So we're putting it up. One window. Then it goes back in the drawer.

Mark, We're Back Co.
Shop the chapters

PICK YOUR ERA.

The red is new. The ecru is the original. The H21SMAN is the moment the country caught up.

Next up
THE ARCHITECT — Trae Taylor × WBC
Friday 4/24, 8 PM CT. Email list first.
GET EARLY ACCESS

© We're Back Co. Independent fan apparel brand. Not affiliated with or endorsed by any university, athletic program, conference, or professional sports league. Emmett Johnson NIL partnership since June 2025.