All collections

WE’RE BACK Co - '96 Domination Tee

'96 Domination Era
Accessories

Accessories
Front of faded ecru Emmett Johnson EMoney Backfield T-shirt with red-outlined running back graphic

All Products
Arch Beanie - Nebraska Hat | We're Back Co.

Beanies
Best Sellers

Best Sellers
Sam Hoiberg "Ultimate Glue Guy" Tee - Nebraska Tee | We're Back Co.

Big Red Hoops
Front of black Emmett Johnson EMoney T-shirt with illustrated running back graphic and EMoney lettering

Black Shirts
Coaching Staff Nylon Rope Cap - Nebraska Hat - Side View | We're Back Co.

Coaching Staff Hats
Coaching Staff Nylon Rope Cap - Nebraska Hat - Side View | We're Back Co.

Coach’s Deal: Free Hat w/ Tee
Crewnecks

Crewnecks
Back of vintage red Don't Panic Hoodie with large cornfield graphic

Don't Panic, We're Back
Touchdown Tommie Tee - Black - Nebraska Tee | We're Back Co.

Drop #1
Emmett Johnson x We're Back Co.

Emmett Johnson x We're Back Co.
Napshirts Onesie, product view

Fan Favorites
Olivia Mauch Different Color crewneck in Ecru worn with a volleyball in an arena

Featured Releases
Camo Arch Hoodie - Nebraska Hoodie | We're Back Co.

Fleece
Coaching Staff 5-Panel Cap – Cream/Red - Nebraska Hat | We're Back Co.

Free Coaching Staff Hat

Gift Cards
Front of red Emmett Johnson H21SMAN T-shirt with running back artwork and vintage H21SMAN lettering

H21SMAN
Hats

Hats
Undefeated Tee - Black - Nebraska Tee | We're Back Co.

High Hopes Dept.
Front of faded ecru Emmett Johnson EMoney Backfield T-shirt with red-outlined running back graphic

Home page
Hoodies

Hoodies
Front view of the black Jamal Rule Let Rock Roll tee with illustrated football and bowling design

Jamal Rule | Let Rock Roll
WE’RE BACK Co - '96 Domination Tee

July 4 Eligible
Front view of the black Jamal Rule Let Rock Roll tee with illustrated football and bowling design

LET ROCK ROLL — The Bowling Collection
WE R BACK License Plate Mug - Red/White - Nebraska Mug | We're Back Co.

Mugs
Front of faded ecru Emmett Johnson EMoney Backfield T-shirt with red-outlined running back graphic

MVP Picks
Napshirts Onesie, product view

Napshirts Family
Never Left Volleyball collection featuring the red vintage volleyball graphic tee

Never Left Volleyball
Never Left Crew Neck in Vintage Red with oversized vintage volleyball mascot and five title years

New Arrivals
Napshirts Onesie, product view

Nursery Rotation
Olivia Mauch Different Color tee and crewneck hanging against a red wall

Olivia Mauch × We're Back Co.
Pryce Sandfort FROM DEEP Collectors Bundle - Nebraska Bundle - Back View | We're Back Co.

Pryce Sandfort x We're Back Co. "FROM DEEP" Collection

Sam Hoiberg x We're Back Co "Ultimate Glue Guy Collection"
Sam Hoiberg "Ultimate Glue Guy" Tee - Nebraska Tee | We're Back Co.

Sam Hoiberg x We're Back Co.
Coaching Staff Shorts - Nebraska Shorts | We're Back Co.

Shorts
Coaching Staff Crewneck – Heather Grey - Nebraska Crewneck | We're Back Co.

Sideline Uniforms
T.O. Headset Tee - Nebraska Tee | We're Back Co.

T.O. HEADSET COLLECTION
Team Trough Nylon Rope Cap, product view

Team Trough
Tees

Tees
The Architect Tee in black — Trae Taylor caricature graphic, scarlet and cream on heavyweight cotton

THE ARCHITECT
The Coaching Carousel Capsule

The Coaching Carousel Capsule
AISC Tee - Nebraska T-shirt | We're Back Co.

The Governor Drop
Tops

Tops
Unfinished Business Tee - Nebraska Tee - View 11 | We're Back Co.

Unfinished Business
Watch And Dream Tee - Nebraska T-shirt | We're Back Co.

Watch And Dream
WE R BACK

WE R BACK

We're Back
Premium athletic apparel and streetwear. Limited drops. Midwest roots.

SHOP

NIL DROPS

HELP

© 2026 We're Back Co. · Not affiliated with any university or team.

Eternal optimism. Questionable results.